Adding calls to action phrases doesn’t just increase visitors and sales; they are expected by people to the point that they are practically familiar user interface elements. Don’t leave them off; it confuses users. Having calls to action phrases is now a necessary part of pages, websites, newsletters, and branding. A call to action (CTA)…
Knowing how to spot website bad design is crucial when 94% of first impressions (particularly bad ones, which can happen in milliseconds) are from a site’s web design. But it’s not just first impressions that are affected by website design. Users judge that 75% of your website’s credibility comes from your website’s design. These days…
If there was a way to make your content 30X more likely to be read and shared by users and 50% more memorable, would you use that in your content? What if I told you that way actually exists; it’s called infographics. How to make an infographic online is easier than most people think. Infographics…
Knowing what are keywords in SEO and how to implement them is critical given that 82% of companies actively use content marketing to grow their business. Keywords are the connection between what people are looking for and the content that contains the information that people are looking for. They also help search engines know what…
Creating a landing page on WordPress is well worth the effort put into it. User make an impression of a website in seven seconds or less. In some cases, it takes about 50 milliseconds (0.05 seconds) for users to form a bad opinion of a web site. This is usually based on the design of…
How to make a logo for free is more fun and more important than you think. Not only does a logo raise brand awareness, but 78% of consumers think that logos are works of art (Study Finds, 2020) and trust brands that have one a lot more than those that don’t have a logo. A…
Knowing SEO tips for beginners is critical given that, according to HubSpot, 64% of marketers actively invest time in SEO. SEO stands for search engine optimization. Search engines such as Google, Bing, and Yahoo use algorithms to ‘judge’ (or index) how helpful and how close a web page is to what a person searched for….
How to make a red route matrix is simpler than you think. Do you know what your user’s want? Red route matrices capture at least 90% of your user’s red routes. Red routes are the main tasks or objectives that users want to complete. A red route matrix is a way to visually show how…
Knowing how to write usability questions for a website will greatly aid your user research of your site. Since statistics say that every $1 invested in UX implementation results in a return of $100 in profits, adding researching user experience can be the best choice for improving your service, product, or company. Usability tests are…
How to write up a survey is easier and more useful than you think. Given that surveys are one of the easiest passive forms of UX research and that 71.6% of respondents prefer to fill out a survey online rather than by paper or face to face, online surveys are one of the best and…
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